That's why I decided to niche down to B2B SaaS. I later discovered that many clients out there were willing to pay me more if I was an expert in a niche. I had to constantly remember all the different types of audiences I was writing for, and it took me too much time to research each content piece. I picked up projects in all sorts of niches, from eCommerce to golf, real estate to digital marketing, and even cryptocurrency.Īt first, it seemed like a great way to gain many clients in a short amount of time.īut soon enough, I found myself exhausted from trying to come up with content ideas for such a broad range of niches. When I began my freelance writing journey, I thought being a generalist was the way to go.
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